Go Global. Sell Anywhere. Win with Repeatable Sales
We Design, Build, and Manage Sales Systems That Scale — With the Flexibility, Strategy, and Persistence to Win in Any Market.
WHY CHOOSE TONY KURTULAN & SET ONE SALES?
Over the past 25 years, Tony Kurtulan has made more than 400,000 cold calls, set thousands of appointments, and generated over $200 million in revenue for clients across IT, real estate, and multiple service industries. Now, as Founder of Set One Sales and Global Sales Advisory Consultant, Tony’s mission is simple: to build high-velocity sales engines that break down barriers and deliver predictable results—no matter where you’re located.
STRATEGY
We diagnose gaps, craft tailored roadmaps, and build the foundation for sustainable growth.
SKILL
From cold-calling mastery to advanced objection handling, we train your team in real-world tactics that close deals.
EXECUTION
As your Fractional Chief Sales Officer, we step in to lead, coach, and hold your team accountable—every single day.
RESULTS
We don’t just consult. We roll up our sleeves, drive outcomes, and guarantee the lift you need to dominate the U.S. market.
MEET TONY KURTULAN
Tony Kurtulan is a sales strategist, bestselling author, and passionate builder of sales systems that change the trajectory of companies—and lives.
With over 20 years of experience and $200 million in closed revenue, Tony has launched and scaled eight companies across industries, including Turkoise IT, Pisces Management, and Best Real Estate DFW Group. At the heart of every success: a deep belief that if you can sell, you can achieve anything.
Tony is the creator of the T.U.N.E. Sales System, an eight-step framework grounded in real-world execution, repeatable process, and daily action. Having expanded his own ventures globally, he now partners with international companies to break into the U.S. market—offering strategic sales design, team training, and fractional leadership.
What sets Tony apart is not just what he knows, but how he teaches. He brings clarity, structure, and inspiration to every client engagement—driven by the conviction that great sales strategy isn’t just about growth… it’s about transformation.
GLOBAL SALES SERVICES
Over the past 25 years, Tony Kurtulan has made more than 400,000 cold calls, set thousands of appointments, and generated over $200 million in revenue for clients across IT, real estate, and multiple service industries. Now, as Founder of Set One Sales and Global Sales Advisory Consultant, Tony’s mission is simple: to build high-velocity sales engines that break down barriers and deliver predictable results—no matter where you’re located.
Fractional Sales Leadership
What We Do
Act as your part-time Chief Sales Officer or Director of Sales.
Why It Works
We align your leadership team, establish revenue targets, and hold every rep accountable—driving consistency and high performance without the full-time salary overhead.
Sales Process & Strategy (T.U.N.E. Sales System)
What We Do
Audit your existing funnel, identify weaknesses, and implement our proven eight-step framework: Target Ideal Prospects
- Unique Value Proposition
- Needs Discovery
- Engagement & Outreach
- Nurture & Follow-Up
- Objection Handling (P.U.S.H.™)
- Closing Strategies
- Pipeline Management & Reporting
Why It Works
Every rep knows exactly what to do, every day—removing guesswork and pushing revenue predictably upward.
Sales Team Building & Management
What We Do
Source, recruit, and onboard top-tier sales talent (full-time or part-time) tailored to your budget and growth targets. We also provide ongoing performance management, training, and KPI tracking.
Why It Works
Skip the trial-and-error of unknown hiring markets. We build a high-velocity team from day one, instilling a culture of accountability, persistence, and continuous improvement.
Sales Training & Coaching (In-Person & Virtual)
What We Do
Customized workshops covering cold-calling scripts, objection handling, closing techniques, and negotiation tactics. Training can be delivered live, virtually, or in hybrid format.
Why It Works
Our interactive sessions combine role-plays, real-call breakdowns, and live coaching—so your reps immediately apply what they learn and start booking more meetings.
Guaranteed Results & Proactive Execution
What We Do
We don’t just hand you a plan—we stay on as your execution partner until agreed KPIs are met.
Why It Works
If you’re not seeing the lift you expect, we hustle, iterate, and optimize until you do. We hunt new opportunities proactively and adapt on the fly.
OUR PROVEN PROCESS
DISCOVERY
We start with an in-depth, no-cost assessment to understand your challenges, market, and goals.
STRATEGY DESIGN
We craft a customized sales blueprint—detailing target personas, messaging, scripts, and KPIs—all aligned to your vision.
IMPLEMENTATION & TRAINING
We roll out the T.U.N.E. Sales System, lead coaching sessions, and train your reps on critical skills (cold calling, objection handling, closing).
EXECUTIVE LEADERSHIP
As your Fractional CSO, we lead daily huddles, pipeline reviews, and performance check-ins; keeping everyone accountable.
RESULTS OPTIMIZATION
We monitor KPIs, analyze call data, tweak messaging, and adjust tactics in real time—ensuring continual momentum.
CLIENT SUCCESS STORIES
SET ONE SALES: OUR MISSION
Set One Sales is more than a consulting firm—it’s a global engine for sales excellence. Founded by Tony Kurtulan, Set One Sales specializes in helping companies from every corner of the globe build and scale high-velocity sales teams in the United States. We combine deep industry expertise, data-driven processes (the T.U.N.E. Sales System), and hands-on fractional leadership to transform underperforming teams into revenue-driving machines.
Our Values
• Action — We move quickly, leaving no opportunity unpursued.
• Persistence — We embrace daily grind, knowing every call can change your trajectory.
• Excellence — We hold ourselves to the highest standard: every script, every call, every
READY TO TRANSFORM YOUR SALES?
Book a complimentary 30-minute strategy session with Tony Kurtulan and discover exactly how we can help you break into—and dominate—the U.S. market. Whether you need a complete sales overhaul or targeted coaching for your team, we have the blueprint.
Have questions? Email us at contact@tonykurtulan.com or call +1 214-699-1167. We serve clients worldwide, from Europe to Asia, Australia to South America.
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